If you come to Toyama, we recommend trying the local sake.
There are many delicious sake varieties made from the high-quality water and rice provided by Toyama's abundant nature.
Even at izakayas, there is a wide selection of local sake,It also goes well with seafood dishes from Toyama Bay.
In this article, we will introduce five particularly recommended brands of sake from Toyama.
Haneya

Haneya is the flagship brand of Fumigiku Sake Brewery, a sake brewery in Toyama City.
This is a sake that has been recognized worldwide, having won a platinum award at the world's largest sake competition.

Haneya Junmai Ginjo Kirabi. This is Haneya's signature brand. It has a fruity and refreshing taste.

Haneya Junmai Daiginjo 50% Wings.
This brand is also used in JAL's first class lounge.
Sake brewery | Fumigiku Sake Brewery |
location | 134-3 Momozuka, Toyama City, Toyama Prefecture |
Representative brands | Haneya Jungin Kirabi Haneya Junmai Daiginjo 50 Wings |
Official website | https://fumigiku.co.jp/ |
Winning Piece

Kachikoma is a sake from Toyama that is popular throughout the country.
It is produced by Kiyoto Sake Brewery in Takaoka.
It is a rare local sake because it is produced in small quantities and is so popular..
When I see "Kachikoma" at an izakaya, I get excited.
Sake brewery | Kiyoto Sake Brewery |
location | 12-12 Kyomachi, Takaoka City, Toyama Prefecture |
Representative brands | Katsukoma Junmaishu Katsukoma Junmai Ginjo |
Official website | https://www.kachikoma.com/ |
Masuizumi

Masuizumi is the flagship brand of Masuda Sake Brewery, located in Iwase in the northern part of Toyama City.
"Masuizumi Junmai Daiginjo" and "Masuizumi Junmai Daiginjo Kotobuki", which is made using premium rice, are also recommended as souvenirs or celebratory gifts.

In addition to their standard sakes, Masuizumi offers a wide range of other drinks, including "Pero," which has a low alcohol content and is easy to drink, and "Green," which is brewed with wine yeast.
Iwase also has plenty of daytime spots, including the sake bar "Saseki" run by Masuda Sake Brewery..
Sake brewery | Masuda Sake Brewery |
location | 269 Higashiiwasecho, Toyama City, Toyama Prefecture |
Representative brands | Masuizumi Junmai Masuizumi Junmai Daiginjo |
Official website | https://www.masuizumi.co.jp |
Chiyozuru

Chiyozuru is the flagship brand of Chiyozuru Sake Brewery, located in Namekawa City, the birthplace of Hotel Ika.
Chiyozuru is not sold online and is only available at a limited number of retailers, making it a rare sake that cannot be drunk outside of Toyama Prefecture.
This Junmai Ginjo sake has a soft texture and goes perfectly with Toyama's local fish, including the famous firefly squid.
Sake brewery | Chiyozuru Sake Brewery |
location | 360 Shimoumezawa, Namekawa City, Toyama Prefecture |
Representative brands | Chiyozuru Junmai Ginjo Chiyozuru Junmai Daiginjo |
Official website | http://www.chiyozuru.com/ |
Hayashi

Hayashi Sake Brewery is a sake brewery in Asahi Town, located on the border between Toyama and Niigata prefectures.
Hayashi became the youngest brewer in Toyama Prefecture.Mr. Hideki Hayashiis the brand that bears its name.The sake has won numerous awards and is recognized both at home and abroad.
Sake brewery | Hayashi Sake Brewery |
location | 1608 Sakai, Asahi-machi, Shimoniikawa-gun, Toyama Prefecture |
Representative brands | Hayashi Junmai Ginjo Hayashi Junmai Daiginjo |
Official website | https://www.hayashisyuzo.com/ |
Recommended for Japanese sake! Nousaku sakeware

When drinking Toyama sake, we recommend sakeware from Nousaku.
Nousaku is a casting manufacturer located in Takaoka City, Toyama Prefecture, which produces and sells bell-shaped miscellaneous goods, sake ware, and interior items.
Drinking from a Nousaku sake cup gives the sake a mellow flavor.
Nousaku's "Sake cup"

Nousaku's "guinomi" is the perfect size for sake.
Nousaku's "Katakuchi"

Nousaku's Katakuchi. Available in large, medium and small sizes.
The photo is medium size.It holds one cup of sake.

It looks good when used as a set with a "guinomi" and a "katakuchi."